Syllabus for Social Media and Digital Methods
Sociala medier och digitala metoder
A revised version of the syllabus is available.
- 7.5 credits
- Course code: 2IS060
- Education cycle: First cycle
Main field(s) of study and in-depth level:
Information Systems G1N
Explanation of codes
The code indicates the education cycle and in-depth level of the course in relation to other courses within the same main field of study according to the requirements for general degrees:
- G1N: has only upper-secondary level entry requirements
- G1F: has less than 60 credits in first-cycle course/s as entry requirements
- G1E: contains specially designed degree project for Higher Education Diploma
- G2F: has at least 60 credits in first-cycle course/s as entry requirements
- G2E: has at least 60 credits in first-cycle course/s as entry requirements, contains degree project for Bachelor of Arts/Bachelor of Science
- GXX: in-depth level of the course cannot be classified
- A1N: has only first-cycle course/s as entry requirements
- A1F: has second-cycle course/s as entry requirements
- A1E: contains degree project for Master of Arts/Master of Science (60 credits)
- A2E: contains degree project for Master of Arts/Master of Science (120 credits)
- AXX: in-depth level of the course cannot be classified
- Grading system: Fail (U), Pass (G), Pass with distinction (VG)
- Established: 2017-05-18
- Established by: The Department Board
- Applies from: Spring 2018
- Entry requirements: General entry requirements
- Responsible department: Department of Informatics and Media
Regarding knowledge and understanding, the student should be able to
- explain essential concepts and technologies in the field of social media,
- define, categorize and describe the most common forms of social media based upon the purposes they are used for,
- explain how digital methods can be used for analysis of social media content and usage,
- briefly describe digital methods for analysing data from social media, such as data mining, visualization, network analysis, content analysis and digital ethnography.
Regarding competence and skills, students should be able to
- formulate a strategy for the analysis of social media including choice of methodology, data collection strategy and evaluation framework, in order to address a particular need,
- conduct an analysis of social media content using basic digital methods,
- interpret analyses of social media conducted with basic digital methods within the scope of the course.
Regarding critical evaluation and approach the student should be able to
- discuss the implications of infrastructure, such as filtering algorithms, on analyses conducted with digital methods,
- analyse and evaluate the use of social media and information extraction within information and communication work as well as journalism based upon ethical considerations.
Today´s Web 2.0, i.e., the user-generated web content such as blogs, microblogs and social media, creates enormous amounts of rich data related to societal development and public debate every day. These data are potentially interesting to many stakeholders, including researchers, journalists, social scientists, politicians and corporate communicators. However, these data are also extremely challenging to analyse, e.g. because of large volumes, unstructured and varying forms, and rapid generation.
This course will introduce students to basic digital methods for anlysis of social media data, such as data mining, visualization, network analysis, content analysis and digital ethnography. The course will introduce different forms of social media as well as their historcial development. The challenges and limitations relating to analysis of social media data will be discussed in depth, and different methods for preparing and analysing these data will be presented. Students will apply different basic digital methods to conduct analyses of, e.g., Twitter data. Finally, consequences of algorithmic aspects of social media, e.g., through the concept of filter bubble, will be discussed, as well as ethical aspects of analysis of social media data.
Lectures, seminars, laboratory work, project work.
Written exam, seminars, laboratory work, assignments, project work.
The course does not give eligibility to apply for continuing courses in information systems.
- Latest syllabus (applies from Autumn 2020)
- Previous syllabus (applies from Spring 2019)
- Previous syllabus (applies from Spring 2018)
Applies from: Spring 2018
Some titles may be available electronically through the University library.