Research seminar in marketing with Tom van Lear
- Date
- 11 December 2024, 13:15–15:00
- Location
- Ekonomikum, K312
- Type
- Seminar
- Organiser
- Department of Business Studies
- Contact person
- Enrico Baraldi
Tom van Lear (University of Sydney) presents on the theme: 15+ years of research into how stories shape reality and change consumer behaviour: aka the Eras Tour.