Study on Neighbourhoods, Attitudes, Perceptions and Preferences (SNAPP)

How do perceptions of the city inform neighbourhood selection and housing search?

Details

  • Period: 2023-08-01 – 2027-11-01
  • Budget: 6,721,356 SEK
  • Funder: Swedish Research Council
  • Type of funding: Project funding

Where do we search for housing? What does the search process look like? Which areas do we consider – and which areas are not considered? How are our choices shaped by the knowledge we have about different neighbourhoods and by how we perceive them?

This study focuses on the housing search itself as a key to understanding the underlying reasons for residential segregation. Although research has long shown the persistence of residential segregation in Swedish cities – and despite political efforts to create more socially mixed neighbourhoods – cities remain divided. To find new solutions, we must continue to investigate the underlying causes of segregation.

The project uses register data, surveys, and interviews to explore, from multiple angles, how housing search is connected to people’s knowledge and perceptions of the city – as well as to their broader social networks, including those that extend beyond their immediate neighbourhood. On this page you can learn more about:

  • SNAPP-survey 2025
  • Interviews with maps

Contact information: snapp@uu.se

SNAPP Survey 2025

During November-December 2025, an online survey will be sent to 20,000 randomly selected people aged 24 to 70 in Uppsala. This is to gain a broader overview of how different social groups experience and perceive other neighbourhoods in Uppsala municipality. The survey uses interactive maps that let people easily navigate between areas and indicate where they live, where they shop for groceries, and where they have family and friends.

Participants will be asked to mark roughly where they live and where they spend time in the city. The survey also includes questions about how different neighbourhoods are perceived and what characteristics people associate with various areas. If the respondent has searched for housing in the past five years – or is currently searching – they will also be asked about that experience.

We hope that as many people as possible will answer the online survey!

Interview with map

Where do you go to pick up groceries? Where is your workplace? Where do your friends and family live? What do you think about Gränby as a place to live? What about Luthagen? Or, Storvreta? What is your ideal area to live? Is there any part of Uppsala where you would never consider searching for housing?

In one-on-one interviews with people aged 20 to 74 living in Uppsala, we roll out a large map of the city on the table and have a conversation about it. We ask questions about how people perceive different neighbourhoods, how they move through the city in their everyday lives, and which places they like or dislike as potential places to live.

Participants mark places they talk about using stickers in different colours.

These interviews provide in-depth knowledge about how people reason when they search for housing — and offer valuable insights into how perceptions of the city shape those decisions.

Project members

Sara Forsberg (PI)
Associate senior lecturer
Department of Human Geography, Uppsala University
Email: sara.forsberg@kultgeog.uu.se
Phone: 070-39 52 773

Benjamin Jarvis
Associate Professor
Department of Management and Engineering (IEI) and The Institute for Analytical Sociology (IAS), Linköping University
E-mail: benjamin.jarvis@liu.se
Phone: +46 113 63 569

Guilherme Kenjy Chihaya Da Silva
Associate Professor
Faculty of Social Sciences, Nord University
Email: guilherme.k.silva@nord.no
Phone: +47 741 12 299

Samaneh Khaef
Researcher
Department of Human Geography, Stockholm University
E-mail: samaneh.khaef@humangeo.su.se
Phone: 08-16 48 89

Nimo Elmi
Research assistant
Department of Human Geography, Uppsala University
E-mail: nimo.elmi@kultgeog.uu.se

Collaboration

  • Infraviz, Linköping

Rådgivare

  • Professor Maria Krysan, University of Illinois Chicago.
  • Professor Kyle Crowder, University of Washington.

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