Strategisk kommunikation
7,5 hp
Litteraturlista, Avancerad nivå, 2IV083
Required reading
- Christensen, Lars Thøger; Morsing, Mette; Cheney, George, Corporate communications: convention, complexity, and critique, London, SAGE, 2008Obligatorisk
- Cornelissen, Joep, Corporate communication: a guide to theory and practice, 2. ed., London, SAGE, 2008Obligatorisk
- Windahl, Swen; Signitzer, Benno; Olsen, Jean T., Using communication theory: an introduction to planned communication, London, Sage Publ., 1992Obligatorisk
Assigned reading:
Maximum 100 pages
* Obligatorisk